Cheaper Prints at home

Eastman Kodak Company entered the consumer inkjet industry with a revolutionary new product line for home.

Kodak Easyshare All-in-One Printers will enable consumers to affordably print, sharp documents and Kodak lab-quality photos at home using premium, pigment-based inks that will save consumers up to 50 percent on everything they print. The three new printers provide ultimate levels of print quality and ease-of-use, while offering low total cost of ownership compared to other leading consumer inkjet printers on the market.

The Kodak EasyshareAiO Printers use Kodak’s premium, pigment-based ink, priced at $9.99 for a cartridge of black ink and $14.99 for a five-ink color cartridge. For every $15 spent on color ink and $10 spent on black ink, consumers can print the same number of pages at half the cost of other consumer inkjet printers.When the KODAK Photo Value Pack is purchased, a 4 x 6-inch photo costs as little as 10 cents per print.

According to a study by InfoTrends, the greatest obstacle to printing at home is the cost of ink and supplies.

All-In-One Printers Available in March – Featuring KodakcolorTechnology

The Kodak Easyshare AiO Printers feature exclusive Kodakcolor Technologythat enables consumers to cost-effectively print documents and Kodak lab-quality photos. Kodakcolor Technology is a combination of four key elements—pigment-based inks, micro-porous photo papers, color and image science, and the Micro-Electro-Mechanical-Systems (MEMS) print head—that deliver outstanding results for general-purpose printing of text and graphics and stunning color photos that are sharp and vibrant.

• The KODAK EASYSHARE 5100 All-in-One Printer ($149.99 US MSRP), featuring print, scan and copy capabilities, delivers high-quality documents and photos. The device can print and copy up to 32 pages per minute in black and 22 pages per minute in color, and print photos from Pictbridge-enabled cameras without involving a PC.
  
• The KODAK EASYSHARE 5300 All-in-One Printer ($199.99 US MSRP) builds on the 5100’s features by offering a 3-inch color LCD display that enables photo viewing and cropping directly from the printer. Memory card slots provide an additional quick and simple way to print digital pictures without a PC.
  
• The KODAK EASYSHARE 5500 All-in-One Printer ($299.99 US MSRP) is the perfect solution for home-office users. In addition to sharing the features of the 5100 and 5300 printers, the 5500 has fax functionality and includes a 2.4-inch color LCD display, an automatic document feeder and a duplexer attachment.

New Website from Kodak - www.inkisit.com

The site includes interactive games; videos of a comedic, mock-TV show called “Ink Is It”; a print-cost calculator for consumers to determine how much they are currently spending on ink; and detailed information about the new line of products. Over the next few months, Kodak will release several new videos, introduce new prize contests and provide other interactive, consumer-oriented features on the Web site.